Thursday, December 04, 2008
LinkedIn can provide an effective "first impression" on the Web
I’m seeing career counselors recommend now that professionals created a profile on LinkedIn. I am told that such a profile soon appears first in a search engine result, which gives the professional more control of his or her “reputation.” That hasn’t happened for me “yet”.
I created a profile for myself tonight and the URL is here.
The summary only allows 2000 characters, and I found that I had too much, so I gave a link to my Wordpress blog, to a specific entry that has the complete text to what I intend to be found, here.
There is an Experience section that allows only 1000 characters. It’s probably better to give a link to a resume site.
The LinkedIn profile places an emphasis on citing recognition or awards from third parties. It also encourages the display of “Connections”. There is a certain emphasis on having proven that one can sell oneself to others as well as accomplish work.
Nevertheless, the presentation of a profile is much simpler than that on a conventional social networking site.
It is more difficult for someone who has “retired” and trying to change career direction to make this effective than for someone who stays on a “single track”.
The visitor can compare LinkedIn to Dice, which is a much more specialized job seeker’s site. However, an employer visiting Dice must be a paid subscriber. Dice is fairly expensive for a small employement agency but cost effective for a headhunter with some economy of scale.